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How to Enroll in or Edit Altria Loyalty Offers

Step-by-step instructions for self-service enrollment, or editing an offer in your Skupos Engage dashboard.

Updated this week

Who can self-enroll in Altria loyalty-funded offers?

  • Self-service enrollment is only available to stores that were not picked up by the automated Loyalty Fund Allowance (LFA) job at the start of the current sales cycle.

  • If your store was automatically enrolled by the LFA, it will already show as Active and be firing at the point-of-sale — no action is needed.

Important: Self-service enrollment opens approximately 4-8 hours after the new sales cycle begins. You will not be able to enroll before this window opens.

  • Consenting to the LFA and making all necessary elections with your Altria rep is recommended for no discount disruptions from Sales Cycle to Sales Cycle

Step-By-Step: Enrolling in an Offer

1. Go to your Skupos dashboard and log in with your retailer credentials.

A screenshot of a login screen Description automatically generated

2. Select the "Programs" tab from the top menu, then click the "Manage" sub-tab.

3. Locate the operating brand you want to enroll in and click into it (e.g., Marlboro, on! Classic Cans, USSTC).

4. Click the "Enroll" button.

5. First, go through and check the box for each site you those want to enroll, and then click next

  • Reminder: Only sites that are a part of Engage and were not already picked up by the automation of the LFA will be able to enroll in the offer manually.

6. Click "Select Offer" and choose the desired rate you want to elect into for each site.

7. Look over the elections made and agree to all disclaimers and terms and conditions. Once satisfied, choose Submit.

8. Once enrollment requests are submitted, your enrollment will be activated by 7 pm EST the same day, provided all eligibility requirements are met.

Important: Make sure the offer and rate you select matches what your Altria rep has you elected into.

  • Enrolling in an offer Altria does not have on record for your store may put your reimbursement at risk.

  • If you’re unsure which offer to select, check AGDCNow or contact your Altria Sales Representative before enrolling.

Step-By-Step: Editing an Offer

Important: Only stores that enrolled via self-service can edit their offers.

  • Offers enrolled automatically by the LFA system are locked.

  • If you believe you’re in the wrong rate via automation, contact your Altria Sales Representative to confirm your elections.

    • If Altria believes that the LFA enrolled you in the wrong offer rate, contact Skupos Support for next steps.

1. Go to your Skupos dashboard and log in with your retailer credentials.

A screenshot of a login screen Description automatically generated

2. Select the "Programs" tab from the top menu, then click the "Manage" tab.

3. Locate the operating company's brand you want to edit the offers for and click

4. Choose the "Edit" button at the top right

5. After checking the box to the eligible store(s) you want to make an offer change to, click Next

7. Using the dropdown, select your desired new offer rate and choose Next

  • Hint: You can narrow down results by typing the rate in the text box (e.g. typing .4 will show .40, 1.40, 2.40)

6. Look over your changes and agree to the disclaimers and terms and conditions - once satisfied, choose Submit.

What to expect after submitting:

  • The existing offer is removed from your site immediately.

  • Your site will show “Enrollment Processing” while the new rate is being activated.

  • The updated offer will go Active by 7 pm EST (12 am UTC).

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